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Social Life Network Steadily Building Portfolio, Strong Team

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(FinancialPress) — Starting in the mid-90s when Ken Tapp lead the engineering team at HomeBuilder.com and Realtor.com through their IPO as Move.com in 1999, he cut his teeth on how to build and lead a tech company through their early growth stages and on to successful IPO. Now, 23 years in to his tech career as an executive, board member, founder and advisor to dozens of tech start-ups, he’s built an impressive resume of multiple billion-dollar tech companies such as Realtor.com, HomeBuilder.com, Trulia and Zillow, that he’s helped in reaching their full potential.

Tapp is at it again, with his latest endeavor, Social Life Network (WDLF), and this time he’s incorporating cutting-edge Artificial Intelligence (AI) into the construction of niche social networks across multiple business verticals that are struggling with harnessing the power of online social communities and E-commerce.

Nearly 6 years ago, Tapp saw the potential of the emerging cannabis and hemp industry when he launched the first of now seven social networking platforms, appropriately dubbed the ”WeedLife.com” Social Network, in January 2013. The company has since launched E-commerce social networks in six more niche industries including real estate (an area he is clearly familiar with), and several sports verticals, including hunting and fishing, golf, cycling, tennis and a new international soccer social network launched late in July.

The result has been seven highly trafficked social networks that are available in 12 languages to be accessed in over 120 countries, targeting over 250 million niche industry users worldwide.

When it comes to the real estate industry employing innovative online technology, Tapp muses that it has not advanced as far as it should have over these past 20 years. ”We set out in the late 90’s to empower the residential real estate industry with our Realtor.com and HomeBuilder.com web technology, and though we blazed a new trail into the online frontier, most real estate companies today are just as confused as to which technology they should be embracing to run their companies more efficiently,” said Tapp.

The Social Life Network sports social networks are pushing the AI-based platform even further, by incorporating predictive shopping and socially interactive product algorithms. The idea is to leverage their state-of-the-art social E-commerce technology to tap into the ever-changing dynamics of the way consumers shop online and then help merchants connect and service their online shoppers more efficiently.

AI has become a better tool for its multiple uses in solving online communication breakdown and understanding a consumer’s nuances and interests so that it can lead merchants directly to their potential and existing customers. Social Life Network, as the name implies, targets and builds online niche communities around industries and special interests groups that struggle to fit into social networks like Facebook, LinkedIn or Twitter, because of the enormous amount of white noise and negative undertones.

With over $2 billion spent annually in online advertising and an estimated $4 trillion spent in online sales by 2020, Tapp again has identified multiple lucrative industries to ”Tap” in to, and he has assembled an impressive team to expedite their growth.

While it continues to identify fortune 500 level executives to add to the team, the Denver-based company has recently made several additions to its board of directors. Looking to leaders in semantic intelligence, cannabis and digital media, Kenneth Granville, Leslie Bocskor and Tripp Keber all came on board at the start of the month. At the same time, D. Scott Karnedy, who presently serves as COO of Social Life Network, was added to the board. Like Tapp, Karnedy has an extensive C.V. of success with technology companies, including being the former VP of sales at AOL, Senior VP of Sales and Marketing at SiriusXM (SIRI), Chief Revenue Officer at Technicolor Film and Senior VP of Global Sales at Myspace.com.

DISCLAIMER: Online Media Group, Inc. is not registered with any financial or securities regulatory authority and holds no investment licenses and does not provide, nor claims to provide, investment advice. We are a publisher of original and third party news and information. This article is sponsored content and is neither an offer nor recommendation to buy, sell or hold any security. The views expressed are our own and not intended to be the basis for any investment decision. Investing intrinsically involves substantial risk and readers are reminded to consult an investment professional and complete their own due diligence, including SEC filings, when researching any companies mentioned in this release. This release is based upon publicly available information and, while vetted, is not considered to be all-inclusive or guaranteed to be free from errors. With respect to Section 17(B) of the Securities Act of 1933 and in the interest of full disclosure, we call the reader’s attention to the fact that Online Media Group, Inc. received $1,333 in compensation from a third party for content creation, advertising and distribution services related to this material.

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info@onlinemediagroupinc.comSOURCE: Online Media Group, Inc.

Ruben is a South American writer who focuses on the state of the cryptocurrency, cannabis and tech industries worldwide.

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EVIO Opens Additional Cannabis Revenue Streams with Keystone Lab’s Expanded Approval in Canada

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(FinancialPress) – Coming October 17, the watershed moment of legal marijuana across Canada is closing in quickly. The anticipation is providing a positive effect on stocks in the industry after months of stagnation. It is also leading to important changes for select companies, such as expanded licensing for Edmonton’s Keystone Labs by Health Canada, widening the opportunities for the lab to generate revenue and create new products.

Keystone Labs is 50% owned by EVIO Canada, a unit of EVIO Inc. (OTCQB:EVIO), one of the largest public companies in North America providing cannabis testing and scientific research for the regulated cannabis industry. Gathering momentum from the updraft in cannabis stocks lately, shares of EVIO have risen over 60% from an 8-month low in the last four weeks.

On Monday, EVIO said that Health Canada approved an amendment to Keystone’s existing Dealer License that expanded the lab’s product and service offerings. With the modification, Keystone can manufacture, process, package, label, and sell cannabis related products to Licensed Producers (LPs) and Licensed Distributors (LDs) throughout Canada.

There are several other important distinctions that come with the approval, including allowing the lab to work with Canadian LPs as a contract manufacturer of approved cannabis products, as well as perform R&D activities to develop new extraction methods and product formulations.

Furthermore, Keystone can now legally transport or send cannabis in many forms, ranging from experimental raw materials to finished goods, to customers and partners across the country. This distinction provides Keystone with a competitive edge and avenue for vertical growth, as there are only a select group of Canadian labs with this logistic capacity.

The approval “will allow Keystone Labs to partner with other third-party test labs to outsource testing that we currently offer our clients and vice versa,” said the company in a press release on the expanded capabilities.

EVIO’s CEO William Waldrop added, “Being able to manufacture and start product development will accelerate our growth by building strategic partnerships and in anticipation of Canadian legalization. This will generate additional revenue for Keystone Labs along with its analytical testing and R&D.”

Fact is that Canada is gearing-up to initiate the global cannabis market by becoming the first industrialized country to legalized adult-use of the plant. The change in legislation has set the cannabis industry on fire again, as measured by the Horizons Marijuana Life Sciences Index ETF (TSX: HMMJ) recently topping $1 billion in assets and U.S.-listed ETFMG Alternative Harvest ETF (NYSE American: MJ) being the best performing exchange traded fund in August (and still rising).

Against this backdrop, EVIO Labs continues to position itself as a North American leader in the lab space, a market that remains underappreciated as an essential component of the industry.

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Amazon CEO wants employees to ‘wake up every morning terrified’

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(FinancialPress) — Famed Amazon CEO Jeff Bezos knows a thing or two about the pitfalls of complacency, both in professional and personal life. That‘s what led him to use fear as a motivator in the workplace – both in the good and bad times. He feels that both work ethic and innovative thinking within his teams can be bolstered with it as a catalyst.

In a 1999 shareholder letter, Bezos revealed some of his methods: “I constantly remind our employees to be afraid, to wake up every morning terrified. Our customers have made our business what it is, and we consider them to be loyal to us – right up until the second that someone else offers them a better service.”

Terrifying his workers was by no means his goal, though. He rather aimed to make them fear not being the best at what they do anymore, gunning for “constant improvement, experimentation and innovation in every initiative“, in order to ensure that Amazon would remain competitive as time went by.

Motivating through fear is not a tactic used only by the Amazon founder. Tim Ferris, the podcast host and best-selling author is another proponent of using it as a motivator. His perspective consists of writing down the fears he wants to work on, identifying the worst-case scenario for it and figuring out a way to prevent it. Ferris attributes some of his biggest wins to sticking to this method – as it helped him get conditioned to failure in pursuit of success.

Another prominent CEO who subscribes to this method is PepsiCo‘s Indira Nooyi. She was the mind behind the company‘s shift to healthier products. That, along with the redesign of many of their packaged goods, led to a full-scale transformation of the company in the public eye, and made her one of the biggest names in the food and beverages sector.

When interviewed by Bloomberg in 2016, Nooyi revealed that fear was one of her greater motivators during the difficult transition period. “I’m always afraid that if I fail, I may have to go back to something that I don’t want to,” she said. “That fear always motivates me and so I drive myself to be better and better at my job everyday.”

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Trump mulls major changes to earnings report requirements

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(FinancialPress) — President Donald Trump has revealed that the model of quarterly financial reporting might be on its final days.

After a meeting with prominent US business leaders, he requested the US Securities and Exchange Commission to start exploring possible avenues for new, better reporting.

The move is backed by several business leaders. The likes of JPMorgan‘s Jamie Dimon, and legendary investor Warren Buffet have chimed in on the subject. In the past, they have been two of the major voices requesting change in the way that companies report their earnings guidances each quarter.

Trump‘s idea hinges on semestral reporting. So, if he is to have his way, companies would report every six months.

“In speaking with some of the world’s top business leaders I asked what it is that would make business (jobs) even better in the U.S,” Trump tweeted. “‘Stop quarterly reporting & go to a six month system… that would allow greater flexibility & save money. I have asked the SEC to study!”

While several other countries already require earnings reports to be revealed only every six months, listed US companies must do so every three.

Among these countries, the UK stands out as a case study. Companies in the European nation are not required to report every quarter – but 90% of them still do so.

JPMorgan‘s Jamie Dimon and Berkshire Hathaway‘s Warren Buffet posted a a joint letter published in The Wall Street Journal in June. In it, they argue against the continuity of quarterly reports, citing an ongoing “short-termism“ in companies that abide by them.

They believe that quarterly earnings report lead to companies adopting short-term strategies for financial performances that please investors at the expense of longer-term strategy and investment.

“We are encouraging all public companies to consider moving away from providing quarterly earnings-per-share guidance,” Buffett and Dimon wrote in the letter, co-signed by prominent CEO group The Business Roundtable.

“In our experience, quarterly earnings guidance often leads to an unhealthy focus on short-term profits at the expense of long-term strategy, growth and sustainability.”

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